Flip through the full brand and design booklet.
View the design booklet →A complete brand identity for a waterfront real estate venture in Homosassa, Florida, built to feel at home on the water it's named for.
Flip through the full brand and design booklet.
View the design booklet →Sportsmans Cove needed a brand that could carry a real estate and investment story while still feeling rooted in the Florida gulf coast, approachable enough for the community yet polished enough to put in front of investors.
I designed the full identity from the ground up. A custom script wordmark paired with an original manatee-and-palm mark that nods directly to Homosassa's waters, plus a color palette spanning deep teal to warm coral so the brand reads clearly on photography, print, and screen alike.
From there I applied the identity across the pieces the business actually needed: website visuals, investor brochures, marketing collateral, and social media direction, keeping every touchpoint consistent.
The logo was designed to sit confidently over real photography, from aerial marsh to open water to sand and palm shadow, so the brand feels native to its environment rather than stamped on top of it.
The finished identity gave Sportsmans Cove a consistent, professional presence across its investor portal, brochures, and social channels.